13 Strategies Your Brand Can Learn From YouTube Celebrities - Personal Branding Blog - Stand Out In Your Career

13 Strategies Your Brand Can Learn From YouTube Celebrities - Personal Branding Blog - Stand Out In Your Career Whats one thing that all professionals can learn from the success of unlikely brand stars like YouTube celebrities? Young Entrepreneur Council (YEC) is an invite-only organization comprised of the world’s most successful young entrepreneurs. YEC members represent nearly every industry, generate billions of dollars in revenue each year and have created tens of thousands of jobs. Learn more at yec.co. 1. Dont Take the Well-Trodden Path I believe that YouTube celebrities dont feel bound by the norms of an industry. Most have found their own niche by doing things in a very unique way. Generally speaking, professionals try to follow accepted practices and follow well-trodden paths. But YouTube stars show that sometimes being unique and out-of-the-box and finding your own way to do things can be a much quicker path to success. Tyler Gallagher, Regal Assets 2. Build Personal Relationships YouTube celebrities who share many aspects of their lives with their audience are building personal relationships with their fans. Their fans truly feel like they know the YouTuber because of their openness, even though theyre only watching them on a screen. Professionals can look at this and see how important it is to share more and build personal relationships with their audiences. Chris Christoff, MonsterInsights 3. Be Consistent and Engaging YouTube celebrities know that if they want their audiences to stick around, they have to provide relevant content consistently. Consistency also plays a key role in any professional’s career progression. YouTube celebrities engaging with their target audience and harvesting relationships are other aspects that professionals can incorporate into their lives. Customer retention, after all, is crucial. Derek Robinson, Top Notch Dezigns 4. Do What You Love Many YouTube celebrities have captivated audiences by enjoying what they do and having fun doing it. Since people gravitate toward others who make their day a little brighter, do what you love, and publicly share it to build your personal brand. Let everyone know youre in your zone and that its the best place ever. Stephanie Wells, Formidable Forms 5. Self-Promote, But Provide Value Ultimately, YouTube celebrities and influencers use the notion of If you build (show) it, they will come. I think the key to the successful ones is that they do it in a tactful, interesting and insightful way. Its okay to self-promote as long as you add value in some way and people walk away from it with knowledge or a tidbit that can help them in their daily lives. Vincenzo Villamena, Online Taxman, Global Expat Advisors 6. Help Others Theres a common theme among a lot of popular YouTube celebrities: their focus on helping others. Whether its sharing favorite recipes or business trips or just sharing information in a new way, think of ways that you can add value in your own unique way. Syed Balkhi, WPBeginner 7. Collaborate With Others It’s not always about you. Collaboration and cross promotion are huge with vloggers and podcasters, so look to your own network for opportunities to work together, conduct expert interviews and share with your industry. Sam Saxton, Paragon Stairs 8. Be the Best Version of Yourself You can jump on YouTube and find thousands of videos about anything. So why are some channels more popular than others? Because the people on those channels are awesome. No matter what their expertise may be in, they have a personality and charisma that attract a crowd both online and off. Practice being your best self no matter where your business is based or what you do, and you will win. Jason Criddle, Jason Criddle and Associates 9. Be Authentic Following your personal passion and being authentic in who you are as a person or company brand is key. Many people have a celebrity they follow for inspiration, but who we follow largely depends on who we can relate to. Transparency and authenticity help create real, organic followings with die-hard fans. Mark Krassner, Expectful 10. Provide Clear Calls to Action YouTube celebrities are known for reminding us to subscribe to their pages and comment down below. This is because calls to action work. Whether youre writing a blog post or designing marketing materials, dont forget to have a clear call to action giving people instructions on the next steps. Jared Atchison, WPForms 11. Know the Value of Simplicity Many YouTube celebrities arent doing any fancy editing, camera work or effects with their videos â€" some of them are even using their smartphones to film themselves. Professionals can take from this the fact that you dont need to get complicated with video for it to be a success. You can market your business on YouTube too or use video in your marketing. Make it engaging, but keep it simple. John Turner, SeedProd LLC 12. Aim for Reach, Relevance and Resonance The success of unlikely brand stars like YouTube celebrities can be attributed to three Rs: reach, relevance and resonance. They have the ability to reach out to their target audience and curate content that is relevant and resonates with the people following them.  Rahul Varshneya,  Arkenea 13. Understand the Importance of Audience Loyalty When it comes to YouTube stars, the first thing that stands out is just how loyal an audience is to a personal brand vs. a company brand. We can harness personal brand loyalty to help us either stay at our current height or grow to new heights when used properly. Justin Cooke, Empire Flippers

How to Write a Resume Without a Degree

How to Write a Resume Without a DegreeIf you are looking for resume writing services in Columbus OH, it is good to know the different types of resume writing services available in this area. There are professional writers who can make you a better candidate for your current job opening and there are those who will just use a resume to get you the job and nothing more.Many people want to go to a technical college but cannot afford the fees for tuition. Instead, they often make do with an associate's degree or a certificate. One way to get a good education is to take courses at the local community college. However, the classes will be low-level and you will be able to enroll without going through an interview.Find out what your next step should be. The next step would be to go to a local technical college and ask to have some assistance from the faculty member. He may have a list of programs that you can attend as long as you meet certain requirements.Another option is to take courses from a public or state school and then apply to the program of your choice. These are usually top-notch programs and you can be sure that you will learn from the most experienced professors. You will also have a chance to network with other students at the technical college.Many people will not be able to attend an accredited program. There are some companies that will consider you for an internship while taking their courses online. In these cases, the training is going to be conducted over the internet.Resume writing services Columbus OH will offer you the service of writing a resume for you. They are skilled at incorporating skills and knowledge into a resume that makes it very appealing to a hiring manager. The resume will need to be completed properly and in a format that will be easy to read.Even if you have recently finished school, you may still need to write a resume because your skills and previous experience will be important for a potential employer. This means that you must do the work involved and ensure that you take time to get it right. You will not want to come up with a resume while attending class and then realize that it is not formatted properly when you get it back after the application process has begun.If you are taking the extra time to finish a resume that will make you stand out from the rest of the competition, you will benefit greatly. Your resume will set you apart from other candidates who are not focused on writing a resume.

9 Ways To Further Your Education - CareerAlley

9 Ways To Further Your Education - CareerAlley We may receive compensation when you click on links to products from our partners. If youre looking for ways to further your education but dont know where to begin then dont worry, you have definitely come to the right place. Whether youre thinking of going back to school or you want to take business-related courses, there are lots of different ways to further your knowledge in a particular industry. Whilst it may seem difficult to choose at first, there are various different methods to suit each and every person out there. With that in mind, here are 9 ways to further your education: Image by StartupStockPhotos from Pixabay Learn A New Skill One of the best ways to further your education is to learn a new skill, especially if youre looking to learn more on a budget. With various different ways to teach yourself a skill, you dont actually have to go back to college or university to learn something new. Whether youre taking a day-long course or youre spending the day shadowing an expert, you may find its easier to learn a new skill than you think. For a guide to learning a new skill, you can visit this site here. Even if you dont use all of the skills youre learning, the more you know the better. Whether youre thinking of going back to school or you want to take business-related courses, there are lots of different ways to further your knowledge in a particular industry. There are various different methods to suit each and every person out there. Tweet This Go On A Business-Related Course If you want something a little more tangible or you want to earn a qualification that will help you grow your business, you might want to consider going on a business-related course. From learning how to do your own accounting to learning the basics of social media, the more youre learning about business the more chance you have of being successful. If youre unsure about whether or not a business course is for you, you may want to consider speaking to people who may have done them already. There are lots of course reviews online so if you take the time to do a little research, you should have a much better idea as to whether or not its the right choice for you. Look Into Local Free Classes If youre on a budget, you might want to consider looking into local free classes. Although they may be a little harder to find, some professionals will offer free (or reduced cost) classes in their local area. If you cant find any free classes in your local area, it may be worth considering how far youre willing to travel. Go Back To University Or College Another great way to further your education is to go back to university or college, depending on the level of education youre looking to gain. Whether youre looking to improve your knowledge when it comes to nursing or you want to improve your photography skills with a degree, its important you take the time to look at all of your options. Whilst it can be expensive to go back to school, the benefits definitely outweigh the cost. From increasing your earning potential to opening up a world of career opportunities, you may be surprised at what you can achieve with a degree behind you. For a guide to going back to university after a long break from studying, you can visit this site here. Use YouTube To Teach Yourself Something New If going back to university isnt for you and you want to learn something in a short period of time, YouTube is a great place to start. No matter what youre looking to learn, chances are there is going to be a YouTube video out there to help you. All you need to do is start searching! Take An Online Course Another great way to further your education is to take an online course. Although they can time and can often be pricey, an online course is a great way to gain a qualification without having to uproot your entire life. Whether youre taking an online course in health and wellness or youre looking into a course on data science, you need to ensure youre finding the right course for you. Luckily, there are lots of things you can do to ensure exactly that: Do as much research as you possibly can when it comes to course catalogues Read course reviews online to see if theyre positive Speak to people who have already taken the course before Check what qualification you receive at the end of the course Find out what you can go on to do once with the course is over If youre looking to find the right course for you or you want to start a great data science course for beginners, you can visit this site here. Travel As Often As You Possibly Can If youre looking for a way to further your education without having to take a course, you might want to consider travelling as often as you possibly can. Whether youre taking group yours or youre travelling solo, the more you see the better. Keep Up With Industry News Another great way to further your education is to keep up with industry news. No matter what industry youre in, chances are there are going to be news reports on a daily basis that will keep you up to date. Whether you read them in the morning before you head to work or you read them once a week during a coffee break, its important you know what is going on in your industry as and when it happens. If it helps, you might want to think about setting up alerts for certain keywords on your phone. Read As Much AS You Can Finally, you want to ensure youre reading as much as you possibly can. This doesnt mean reading industry news but instead reading absolutely everything that surrounds you. Whether that means reading your local paper or buying a non-fiction book to read on your commute, the more you read the more chances you have to learn. Are you looking for ways to further your education? What can you do to ensure youre learning something new every single day? Let us know your thoughts. What's next? Ready to take action? Choose the right tools to help you build your career. Looking for related topics? Find out how to find the opportunities that help you grow your best career. Subscribe and make meaningful progress on your career. It’s about time you focused on your career. Get Educated Contact Us Advertise Copyright 2020 CareerAlley. All Rights Reserved. Privacy Policy + Disclosure home popular resources subscribe search

How to Get a Job in Accounting - CareerAlley

How to Get a Job in Accounting - CareerAlley Securing your dream accounting job We may receive compensation when you click on links to products from our partners. Bio: James Riches regularly writes articles regarding careers in accountancy, and has worked with UK recruitment agency Portfolio Credit Control to highlight credit control vacancies and produce news articles for their website. Securing your dream accounting job Competition for accounting jobs is always fierce. Positions in this sector tend to be well paid, and every company, whether they are a small independent firm or well known blue chip organisation, needs people to look after the finances. As with any job, when it comes to chasing accounting jobs, such as credit control vacancies, it is important to put a lot of effort into your application. Preparing a good CV and making a good impression at interview is vital. You can have all the talent and experience in the world, but if you fail to put this across you are unlikely to succeed. Highlighting your skills A good CV could hold the key to your chances, so its important to get it right. Having a strong CV is not the same as having the right attributes and experience for the job, the information needs to be clear for the recruiter. Your most recent credit control position should be at the top, and it should also carry the most detailed description of your role and duties. This is a good chance to provide a context for your skills that will highlight your suitability for the vacancy. For example, if you have credit manager experience you can say how many people were in your team and provide details of key projects you helped oversee, which will be directly relevant to specific credit control vacancies. You should then work backwards through your accounting career, providing details of each organisation and the position you held within it. The further back you go, the less you need to write, as it is your recent work that will be of most interest. With this done, you simply need to heed the basics of CV writing, including providing contact details and your education history, and checking thoroughly for spelling mistakes. You can also outline your IT proficiency in a separate section, as this is a key area for accounting jobs. Making a good impression If all goes well, you will find yourself selected for the interview stage. Now is your chance to really stake your claim for the credit control vacancy in question and highlight the skills required for jobs in this area. You should emphasise your organisational ability and attention to detail, as well as your mathematical capabilities. All of these will be vital whatever the role, as accounting positions will involve chasing unpaid debts from clients and making sure all balance books are up to date. Most roles will require you to work with people, both externally with clients and internally with fellow team members. As such, being able to display good people skills and evidence of previous experience working within a team will work to your advantage. Using a recruitment agency Of course, finding credit control vacancies that are right for you can be a challenge. Working alongside a recruitment agency will help you find suitable vacancies much faster, and whats more youll get plenty of help and guidance to set you on the way to success. This is a Guest post. If you would like to submit a guest post to CareerAlley, please follow these guest post guidelines. Good luck in your search. Visit me on Facebook What's next? Ready to take action? Choose the right tools to help you build your career. Looking for related topics? Find out how to find the opportunities that help you grow your best career. Subscribe and make meaningful progress on your career. It’s about time you focused on your career. Get Educated Contact Us Advertise Copyright 2020 CareerAlley. All Rights Reserved. Privacy Policy + Disclosure home popular resources subscribe search

Thanks-giving. Literally. With discount codes and everything.

Thanks-giving. Literally. With discount codes and everything. Love You 810 by Humboldt Street Photography As an American, a small business owner, and someone who conducts a ton of business online, I couldnt not celebrate Thanksgiving, Small Business Saturday Cyber Monday. I love that theyre all bunched together in a 5-day bundle. So many ways to show you my gratitude, appreciation, and thanks, so I did just that, bundling up 3 extra special discounts to celebrate 3 extra special holidays*. Im only offering this to those on my newsletter list, with one email going out at 5a Eastern on Friday morning and the other going out at 7a Eastern on Monday (the discounts end at 11:59p Eastern on Monday). If youre not already, sign up for my newsletter (youll get a free 21-page, 7-exercise workbook immediately, too!) and keep your eyes on your Inbox. Youll also get some top secret info as to my 2012 plans. Thank you for signing up there. Thank you for being here. Thank you for letting me thank you. Its what Thanks-giving is all about. * OK, I know Small Business Saturday and Cyber Monday aint holidays per se, but I dont know what else to call em. Sale-adays? Blech. Holidays it is!

What Is A Cover Letter Resume?

What Is A Cover Letter Resume?What is a cover letter, resume? It is not simply a document with a resume attached to it, it is more than that. Most likely, you don't even know what it is and if you do, you have probably never thought about it.To put it simply, a cover letter resume is the first piece of the resume puzzle. At this point in the job hunt process, when most companies are still trying to figure out how they are going to find your ideal candidates, you have already been exposed to thousands of potential candidates and there is no guarantee that you are going to meet them all. Your job is to find that one candidate that has something that is special about them. And this first step is to use a cover letter as a way to let potential employers know that you have done your homework, that you have taken the time to get to know the candidates and to find the one who really fits your company's needs.But does it actually have to be a cover letter? In some cases, it does not need to be at all. You can use it as an opportunity to show yourself in an open and personal way that helps to build trust and rapport.Now that you understand the difference between a cover letter and a resume, you will be ready to choose the right format for both. One is obviously more formal than the other, but both have their strengths and weaknesses. Don't make the mistake of thinking one is better than the other.Although you might find a better first impression by sending the wrong style of letter, the bottom line is that a cover letter is essentially a one-sided letter that covers your qualifications, skills and experience while the resume only briefly touches on those things. For most employers, the overall package is much more important than the contents.So, what is the appropriate format for both? For one, you want to make sure that it is set up correctly with proper spacing and proper heading so that it appears professional without being too personal.Don't be afraid to use a cover letter as a supplement to your resume. It can help you stand out from the crowd. Employers would rather hire a great cover letter writer to help them find the right candidate than a mediocre resume writer that simply copied the resume into the file where he or she could go back and edit it later.

One Big Job-Hunting Mistake to Avoid

One Big Job-Hunting Mistake to Avoid Searching for a job today can be pretty dispiriting. Take the process of submitting a resume via an online form: It can feel like putting a message in a bottle and throwing it into the sea. And even if you score an interview, you might never hear back. You’ll be left wondering what happenedâ€"what went wrong. This kind of rejection is a pretty isolating feeling, but the fact is you’re in the majority. New research from Future Workplace and HR tech company CareerArc finds that nearly six in 10 candidates have had a bad experience in their job search, and nearly two-thirds have been “ghosted” by a prospective employerâ€"meaning the only response you get back is silence. If this turns you off from reapplying with a company, you’re not alone; in fact, 80% of candidates are liable to write off a company that doesn’t let them know they didn’t get the job. Read next: What Your Resume Should Look Like in 2016 That might seem like a justifiable response, but it’s a big mistake. Job seekers are shooting themselves in the foot by dismissing an employer based on a non-response, especially because the new research suggests that it’s entirely likely you just slipped through the cracks. Blame it on algorithms. Almost 40% of the nearly 400 employers surveyed said they use screening technology to help them wade through the flood of resumes they get, but even though they rely on these tools, they know they’re not perfect: More than 60% admitted they probably overlooked a qualified candidate in the process. “Job seekers need to realize that the recruiting process is becoming more automated and less personal,” says Future Workplace research director Dan Schawbel. “You should never take rejection personally,” he says. “Sometimes the best applicants get filtered out of the candidate pool because of automated recruiting software.” Take the ghosting in stride? Really? Obviously, that’s easier said than done, but if you don’t get over your hurt feelings, it could cost you a job. 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This modal can be closed by pressing the Escape key or activating the close button. “Don’t let an unanswered application deter you from applying to other positions at a later date,” says Amanda Augustine, career advice expert at TopResume. Augustine points out that companies can receive literally hundreds of resumes for a single open position. “Unless you’re among the first to apply to the job and a great fit for the position and have a keyword-optimized resume… there’s a good chance your application will not be considered,” she says. It’s not personal, it’s just a numbers game. If you do apply again at the same company, Augustine advises making sure your focus is narrow enough; if you send off a slew of applications for different jobs at the same company, that could make it look like you’re not really sure what you’re good at, or what you really want to do, she cautions. Experts also say networking and forging a connection with someone at the company is a good strategy. If that’s not possible, don’t take the lack of “no” for an answer, says Fred Goff, CEO of jobs site Jobcase. Read next: 7 Networking Tips for Introverts If your initial submission gets no response, “Follow up with a phone call to confirm the application was received,” he suggests. “Ask if you are being considered for the job and, if so, when you might come in to meet the hiring manager.” The trick, Goff says, is “polite persistence.” Goff also points out that it’s not smart to write off an entire company because of one bad experience with an HR department. Especially at big companies, it’s likely that you’ll be working under an entirely separate team, perhaps not even in the same location. The people and the culture in the department where your dream job is located could be completely different from the automated hiring process that’s giving you the brush-off. “Companies are not black boxes with one talent brand,” Goff says, which can be helpful to remember if you’re feeling slighted.